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  • Erik Peterson

Articles

⭐ Unlimited Scale. Limited Wallet. Why Cost Drives Innovation in the Age of AI

Cloud spend isn’t just cost—it’s investment. Discover how AI, ROI, and innovation intersect in practice.

March 27, 2025 | 4 minute read

⭐ Tech Déjà Vu: Why the AI Revolution Feels Like the Early Encryption Days

This pattern – smart people underestimating compounding technological progress – wasn’t unique to encryption. It’s happening again, right now, in a different arena. AI.

February 10, 2025 | 15 minute read

⭐ Million-Dollar Lines of Code: Embracing Shift-Left FinOps and Engineering-Led Cloud Optimization

Let’s address what I call the “Cloud Innovator’s Dilemma” and how to break out of it.

February 9, 2025 | 41 minute read

⭐ DeepSeek AI: Engineering Decisions that Shape Billion-Dollar Lines of Code

DeepSeek’s team reminds us that making AI production more efficient is going to drive consumption, not reduce it.

January 28, 2025 | 5 minute read

⭐ The Cloud Efficiency Curve

The Cloud Efficiency Curve helps optimize cloud costs from design to deployment. Learn how early cost planning, unit cost metrics, and budget constraints drive profitability and innovation throughout your cloud projects

October 21, 2024 | 5 minute read

⭐ [ ▶︎] Startup Opportunities and The “Why?” That Created CloudZero

Understanding unit economics, visualizing costs in terms of business impact, and aligning engineering efforts with business outcomes to drive innovation and improve margins through modernization initiatives.

October 18, 2024 | 1 minute read

⭐ Guide To Calculating TCO On AWS And Tools To Help

Calculating AWS total cost of ownership (AWS TCO) involves a learning curve. We cover the basics to do so and share several helpful tools.

September 27, 2024 | 11 minute read

⭐ Why Are Companies Still Struggling with Cloud Costs?

Discover how companies are struggling with escalating cloud costs in 2023, and learn how adopting a FinOps approach can empower engineers to manage cloud spend efficiently, drawing parallels to Microsoft’s Trustworthy Computing initiative.

April 6, 2023 | 10 minute read

⭐ How Our Roots in Observability Set Us up To Calculate Cost per Tenant on AWS

Discover how CloudZero went from an observability tool that gave users insight into all of their different AWS services to being able to solve for AWS cost per tenant.

November 4, 2020 | 6 minute read

⭐ 5 Rules for Getting Things Done

I revisit these rules every year, and they are subject to themselves. Always iterating, words paired to only those most important, without fear of criticism and at whatever pace necessary. They are also in a deliberate order. First and foremost, they must delight you, the customer.

December 9, 2019 | 12 minute read
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